The AI SDR
$600/month in AI operating costs instead of $72,000/year for a full-time SDR
How It Works
The AI SDR performs the full SDR workflow: builds targeted prospect lists from defined ICP criteria, researches each prospect for personalization signals, writes and sends personalized outreach, executes follow-up sequences, and hands qualified responses off to a human closer. It runs around the clock, processes hundreds of prospects simultaneously, and improves with every response it receives.
Step-by-Step Flow
Define your ICP: industry, company size, title, and technology signals
AI builds prospect lists from Apollo, LinkedIn, and intent data sources
Research agent enriches each prospect with personalization context
AI writes and sends personalized first-touch outreach
Follow-up sequences execute on schedule for non-responders
Positive responses route to a human closer with full context attached
Best For
- B2B companies that need more sales pipeline without adding headcount
- Founders personally doing outbound who want to dramatically expand their reach
- Companies testing a new ICP or market before hiring a full SDR team
This is customized for your business.
Every node, tool, and logic path shown here gets adapted to your team structure, your CRM, and your existing workflows. What you see is the proven pattern. What we build together is built specifically for you.
Implementation Notes
Prospect list building uses Apollo, Clay, or LinkedIn Sales Navigator with filters for ICP criteria including industry, employee count, technology stack (via Builtwith), job title, and seniority. Enrichment adds LinkedIn profile data, recent company news, and mutual connections or interests as personalization signals. Outreach sends via your existing email infrastructure (Gmail, Outlook, or a dedicated sending domain) through a sequencing platform (Instantly, Smartlead, or Mailshake). First-touch messages are individually generated using a structured personalization prompt: one sentence specific to the prospect, one sentence about the pain you solve, one sentence with social proof relevant to their industry, and a single low-friction CTA. Follow-up sequences run at day 3, day 7, and day 14 with content variations (a case study, a different angle, and a final break-up message). Replies route to a Slack channel with full context: all prior messages, the prospect's enrichment profile, and a suggested response from the AI for the human closer to review and edit. Domain health is monitored daily with automatic warm-up rotation across sending domains. Sending volume scales from 50 to 500 prospects per day depending on domain health and reply rates. Average all-in API and tooling cost is $400 to $700 per month at 200 to 500 prospects per day, versus $65,000 to $80,000 per year fully loaded for a US-based SDR. Prerequisites: a defined ICP with at least three qualifying criteria, a sending domain separate from your primary business domain, and a human closer to handle qualified replies.